Google’s Uptime, an experimental app that enables people to watch YouTube videos with friends, is now available to everyone who has access to the US iOS App Store. Uptime initially launched earlier this year and was created by Google’s internal incubator, Area 120. Google’s Area 120 program encourages Google employees to spend 20% of their... Continue Reading →
Google has introduced a tool for publishers to help them identify how annoying and intrusive their site’s ads are. The new tool, called Ad Experience Report, measures how well a site’s ads comply with the Better Ads Standards, which are determined by the Coalition for Better Ads. Publishers can also refer to Google’s new best... Continue Reading →
Google has started compressing its display ads by up to 40% in an effort to improve page load times and increase battery life efficiency. This is accomplished through Google’s Brotli compression algorithm it introduced two years ago. Brotli offers a data savings of at least 15% compared to gzip compression, and could result in a... Continue Reading →
How can you effectively apply link metrics like Domain Authority and Page Authority alongside your other SEO metrics? Where and when does it make sense to take them into account, and what exactly do they mean? In today's Whiteboard Friday, Rand answers these questions and more, arming you with the knowledge you need to better understand and... Continue Reading →
After much anticipation, Google Posts is finally available to all small businesses. The content will appear in both Google search and maps results. Source : searchengineland
As part of its efforts to make services available across all platforms, Microsoft today delivered a major OneDrive update to macOS devices that includes context menu options for the company’s cloud storage service. Specifically, starting with version 17.3.6916, OneDrive for Mac includes options to quickly manage files stored in the cloud. Users can share a... Continue Reading →
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